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Free AEO prompts generator

AEO prompts are the questions you follow in AI answers to see which brands come up. They are short, general and never name you, so the AI has to bring you up on its own. Enter your website and market below and get 20, sorted by type, ready to copy or download.

Placton tracksChatGPTClaudeGoogle AIPerplexityGrok

Get 20 AEO prompts for your market

Type your website and choose where you sell. We read your homepage and draft the questions a buyer there might ask an AI, without your brand name.

Free and without sign-up. We read your homepage and nothing else.

The three types of AEO prompt, and what each one tells you

The generator sorts your list by type because each one answers a different question about your brand. The examples are for a made-up invoicing app.

  • The category

    What you sell, in the words a buyer uses, and nothing else.

    • What is the best invoicing software?
    • Top online invoicing apps

    What it tells you: Which names come up when someone only knows what they need. It is the widest question, and the one every rival in your category is after.

    Up to 3 in a list of 20.

  • The category with one condition

    One audience, budget, place or service added to the category.

    • Best invoicing software for freelancers
    • Cheap invoicing app for small agencies

    What it tells you: Whether a narrower question brings you up when the general one does not, and which niches a rival already holds.

    About half of the list.

  • Comparisons and alternatives

    Two leaders everybody knows, or alternatives to one of them.

    • FreshBooks vs QuickBooks
    • Best Xero alternatives

    What it tells you: Whether your name comes up when a buyer already has a leader in mind. Local services get none: nobody compares neighborhood law firms by name.

    About 3 in 10.

Prefer to write them yourself?

These patterns cover the three types. Swap in your category, the audiences you serve and the leaders people compare you with. Leave a pattern out if nobody in your market would ask it that way.

AEO prompt patterns

What is the best [category]?
Top [category] companies
Best [category] for [audience]
Cheap [category] for [audience]
Best [category] in [city]
Who are the best [service] providers in [city]?
Best [leader] alternatives
[Leader] vs [leader]
Is [leader] better than [leader]?

How to choose the prompts worth following

The rules we use to write them, in Placton and in this generator. They are our judgment, not a standard, so break them when you know your buyers better.

  1. Leave your brand out.

    A question with your name in it gets you into the answer by default and tells you nothing. Competitors can be named in comparisons.

  2. Keep them short and general.

    Three to ten words and one idea. A question with a list of requirements is a question very few people ask.

  3. Use your buyer’s words.

    The name people give the category, not your slogan or your own jargon.

  4. Pick questions answered with names.

    “Best…”, “top…”, “which…” and “alternatives to…” bring back brands. “How do I…” brings back advice, and says little about who gets recommended.

  5. Match the place and the language.

    Write them in the language of your market. A local business needs its city in the question, or the AI names people elsewhere.

  6. Cut near-duplicates.

    Swapping “lawyers” for “attorneys” is not a new question. Change the service or the audience instead.

Why this list shows no search volume

Keyword tools can show how often something is searched because search engines report it. AI platforms do not: ChatGPT, Claude, Perplexity and Grok publish no figures on how often a question is asked, and Google’s keyword figures count searches, not AI Overviews. A number next to a prompt is an estimate built from other data, and it can look far more exact than it is.

So our list has no numbers. You already own three better signals:

  • Your search queries. Google Search Console (opens in a new tab) shows the phrases that bring people to your site. The ones that read like questions make good prompts.
  • Your sales and support calls. The words customers use before they know you are the words they type into a chat.
  • The rivals you lose to. If buyers keep mentioning a name, the comparison with that name belongs on your list.

How the generator writes your list, and what it cannot tell you

  • It reads your homepage once. The HTML your server sends, without running JavaScript: its title, description, main heading and text. No other page, and no crawl.

  • An AI model writes the draft. It follows the rules above and has no data on what people really ask, so treat the result as a first draft. Placton’s own onboarding suggests prompts the same way.

  • Your market sets the language. The questions come in its main language, even if your site is in another. Where several are spoken, such as Canada or Switzerland, your site’s language wins if it is one of them.

  • Your brand is taken out. Anything that names your site or domain is removed, unless the name is an everyday word of your sector.

  • The list is kept for up to a week, in memory. The same website and market get the same list without using up a free go. The list goes into no database and no account, because you do not have one.

If the generator warns you that your homepage has almost no text, the free AEO checker shows what a crawler gets from each page.

A list of questions is not an answer

The list tells you what to ask. It cannot tell you what the AIs say. Placton asks ChatGPT, Google AI Overviews, Claude, Perplexity and Grok the questions you choose, and shows whether they name you, which competitors come up and which pages they cite. See how the weekly reading works.

7 days free. No card required.

How often each AI platform names or cites a brand (example data).

What the trial includes

Bring the questions you just wrote, or let Placton suggest them. The trial covers up to 10 of them on five AI platforms.

  • 7 days free, no card. Sign up with your email or Google. When the trial ends, tracking stops and nothing is charged.

  • Up to 10 prompts. We suggest prompts and competitors from your website, and you edit the list before the first run.

  • All five AI platforms on day one. ChatGPT, Google AI Overviews, Claude, Perplexity and Grok answer your prompts as soon as your email is confirmed.

  • ChatGPT and Google AI again every day while you keep visiting your dashboard. Claude, Perplexity and Grok are asked once, at sign-up.

  • One “Run now” and the 18-point site audit. It checks whether AI can read your site, and anyone can run it free in our GEO audit tool.

  • On paid plans only: team invites and the weekly email summary with alerts.

* On paid plans. ChatGPT is read on chatgpt.com in every country Placton tracks except Venezuela and Puerto Rico, where it is asked weekly through its API.

Placton Starter

Track 20 prompts on 5 AI platforms

$59/ month (USD)

Or $602 billed yearly · save $106

Start your 7-day free trial

7 days free. No card required.

  • Up to 20 prompts, about 1,440 answers a month
  • ChatGPT, Google AI Overviews, Claude, Perplexity, Grok
  • ChatGPT and Google AI every day*, the other three every week
  • Competitor ranking (up to 25 rivals) and every cited URL
  • Weekly insights, plus an email summary with alerts
  • 18-point AI-readiness site audit
  • Up to 2 team members

Need more prompts? Growth is $129 a month for 75 and Scale $299 for 250. Compare all plans

AEO prompts FAQ

About Placton itself? Read the full FAQs or see every plan and price.

What is an AEO prompt?

A question you ask answer engines on purpose, again and again, to see which brands they name. AEO stands for answer engine optimization. The prompt is written the way a buyer would ask, without your brand name, so that the answer shows whether the AI brings you up on its own.

Is this AEO prompts generator free?

Yes, with no account and no email. Each connection can make 3 new lists a day, and the tool makes 300 a day in total, because each list costs us a call to an AI model. A list you already made opens again for free for up to a week.

How many AEO prompts should I follow?

Start with as many as you will really read. Twenty is a good first list, and you can cut it down. Placton’s 7-day trial covers up to 10 prompts and the Starter plan up to 20, so begin with the questions closest to what you sell and add more once you trust the reading.

Can I see how many people ask each prompt?

No. ChatGPT, Claude, Perplexity and Grok publish no figures on how often a question is asked, and Google’s keyword figures count searches, not AI Overviews. Any number you see elsewhere is an estimate built from other data, so we leave it out.

What to use instead

Are these prompts for writing content with AI?

No. The words “AEO prompts” are used for three things: questions to follow in AI answers, which is what this page does; instructions you give ChatGPT to write or rewrite a page; and a feature with that name inside some marketing suites. If you came for the second, these lists still tell you which questions your pages should answer.

What do I do with the list?

Cut what you do not sell, add what customers really say, and then ask. You can do it by hand in each AI, but answers change from one run to the next, so one reading proves little. Placton’s trial asks them for you on five AI platforms and keeps the history.

How following prompts works

Which markets can I choose?

The 40 countries Placton can follow. If you sell in several, make one list per market: the questions, the language and the names that come up can all be different.

You have the questions. What do the AIs answer?

Enter your website and add the questions you kept, or start from the ones Placton suggests. You edit them, and the first answers arrive the same day.

Start your 7-day free trial

7 days free. No card required.

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